Category Archives: Marketing

Web Consumers by the Numbers – The Facts About People that Buy Products Online

This is a guest post by Chris Burns, of SERPd.com, Guest Blog It, and Burn SEO. Please join me in welcoming him to the Clinic.   Every business strategy hinges on consumers. The law of supply and demand has and always … Continue reading

Posted in Marketing | Tagged consumers, trends, web | 32 Comments

It’s About Community and Engagement, not PR or Rankings

A friend of mine, Ana Hoffman, continues to amaze me with her savvy approach to marketing and blogging. I stumbled across her blog not long after she launched, and was immediately impressed with her ability to achieve a delicate balance … Continue reading

Posted in Marketing, Plug-ins | Tagged CommentLuv, community, engagement | 9 Comments

The Psychology of Marketing and Sales

For those of you in sales and marketing, it’s no great revelation to hear someone say that psychology plays a great part in your successes (or failures, for that matter). Continue reading

Posted in Marketing, Psychology, Sales | Tagged conversion, experience, marketing, psychology, resistance, sales | 2 Comments