Just the Facts, Ma’am – Just the Facts.

Updated March 8, 2011

Doc Sheldon

2010 brought a lot of changes to the Internet world, in terms of search, and 2011 is giving every indication of bringing even more. Local, social, mobile, personalized… all are taking on added importance, and those that work even on the fringes of SEO (search engine optimization) are as confused as ever about what signals are being most observed.

Theories, of course, abound, as always. Some are reasonable, and based on “testing” – and others are just brain-farts, in a knee-jerk effort to jump on the bandwagon. The trick, of course, is to sort out which is which. [Read more…]